It was an exciting shopping weekend in the USA. Half of all Americans shopped either online or off.
According to a press release from the National Retail Federation, 141 million unique shoppers went to stores over the weekend, 2 million more than last year, for a total of $57.4 billion in sales. The average spend was $407.02 from Thursday through Sunday, down from $423.55 last year. Overall, the Federation expects sales to total $602 billion for the shopping season, slightly higher than 2012, but below the growth rates seen before the 2008 recession. Additionally, this year’s Black Friday in-store total is slightly down from last year, but is attributed to Thursday sales where a number of retailers opened as early as 5 pm.
However the online total for Black Friday, which broke the $1 billion mark for the first time last year, also exceeded the 2012 figure. Over the course of the long weekend, 60 million shopped online, spending 40% of their shopping budget. Black Friday is becoming Black Thanksgiving weekend. Plus Cyber Monday will likely break last year’s record of nearly $1.5 billion in sales and a record number of mobile devices used for transactions.
People love a good sale as we can evidently see, and what is better is that whether it is online or offline they’ll be able to find one as quickly as possible, perfect for the person who used to scour the shelves in a frenzy! If you are more of an online shopper, you may want to check out Raise online to see their promo code deals. No doubt the sales of the upcoming Cyber Monday will break another record, but who could blame shoppers, deals on the scale that stores are offering would be a crazy thing to miss.
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